2017 Autogeek Detail Fest was awesome. It was Dr. Beasley’s first year at Detail Fest and Autogeek’s first year at the new venue (Palm Beach County Convention Center).
Having a booth gave us the opportunity to interact face-to-face with our customers, which is special for us because we operate almost entirely online. Special show discounts and our hands-on demonstrations made product move fast, but we made sure to take time out to explore other booths and to check out the car show.
At Detail Fest, Dr. Beasley’s focused primarily on paint protection. We had demos on PlasmaCoat and Formula 1201, our instant bonding nano coatings. We also had Tire Conditioner, Glass IQ, Nano Resin, and our Matte Paint Prescription for sale. Naturally we received tons of compliments on our packaging; some customers said our booth looked like a salon!
We had a lot of fun talking with professional detailers and car enthusiasts and learning about their detailing regimens and their favorite Dr. Beasley’s products.
If you didn’t make it to Detail Fest this year, definitely put it on your calendar for 2018. It’s not every day you get the chance to meet your favorite car care product manufacturers in person!