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Author Archives: Will MacNeil

Weekend Round Up: Kawasaki Demonstration

As OEM’s either begin or continue to expand their offerings of matte finishes for factory vehicles, the question of how do you care for matte paint is more important than ever! As Kawasaki continues to venture into the world of matte finishes, they began their research for how to care for their matte vehicles. Ultimately […]

ShowCar Detailing,

Weekend Round-Up: Detailing.com, Hyundai, ShowCar Detailing

It was amazing to see the amount of people in the industry and the amount of excitement about cars and car care in California! Being from Chicago, we definitely wanted to make the most of our trip, so we made a couple more stops. First it was off to Hyundai to put in some face […]

ICON 4x4, Matte Paint, PowderCoat

Weekend Round-Up: ICON 4×4 Expedition

Last week some of the Dr. Beasley’s team flew 2000 miles to make a series of meetings and events in sunny California. The first of these trips included heading up to Chatsworth, CA to visit and work at ICON 4×4. The goal of the trip to ICON was to detail some of their matte trucks […]

Chevy Chevelle SS

Although this amazing looking red Chevy Chevelle SS is not completely original, it sure is fast, fun, and photogenic. We got the opportunity to detail this car a couple of months back. We restored the paint, wheels, and tires. Cleaned the engine bay, behind the wheels and brakes. We then sealed the car completely and […]

Ferrari, 358 Spider, White, Supercar

Ferrari 458 Spider: Loads of Photos

I can’t call myself an exotic car expert but I also can’t call myself a novice. That being said, this Ferrari 458 Spider is the first high profile I would even consider actually buying! ThisFerrari 458 Spider is amazing from the swift and strong lines on the exterior to the sleek interior which made a […]

Skunk, goop, paint, removing

The Mystery Behind the Skunk That Ruined a New Car

Once in a blue moon we get an inquiry that completely throws us for a loop! In collaboration with many International Detailing Association (IDA) members, a detailing issue appeared to have been solved over a lengthy e-mail chain that included some of the best minds in the industry. The situation was fixed, then it came back, and […]

Matte, Satin, Detailing, Protecting

20 Photos Showing a Matte Grey SLS AMG Black Series Being Detailed

A customer of ours is an enthusiast when it comes to cars, especially matte grey Mercedes. This Mercedes SLS AMG Black Series was shipped over seas and it was exposed to plenty of contaminants.  Not a problem because it was brought straight to us to do all the unveiling, cleaning, and protecting.   View the […]

Detailing,

7 Things We Need to Stop Doing to Our Cars

For some car owners a water drop is akin to a drop of acid on the skin. These kinds of people seriously consider a new paint job when a paint chip occurs on the hood of their car. However, for many of us we treat our cars as basic entity of daily living: a mode […]

Icon 4x4, Tesla,

ICON 4×4 Looks to Partner with Tesla for New Project

We are not the ones making the ground breaking story here. We have Jalopnik to thank for the article. However, this is extremely exciting for the industry that I definitely wanted to share it. Jonathan Ward is the founder of ICON 4×4 and is no stranger to making amazingly awesome vehicles. For his next project, […]

car, detailing, mistakes,

Top 5 Misconceptions About Detailing

Oftentimes we hear rumors or get questions about detailing techniques that seem to make sense, but can actually end up being detrimental to your vehicle. Although many of these misconceptions are about matte paint care, I thought it was important address the popular misconceptions about detailing in general. 1. “There’s no such thing as ‘over-washing’ my […]