SEMA 2014, SEMA SHOW, ICON 4x4

SEMA Show 2014: Dr. Beasley’s Sponsored ICON 4×4 Trucks

Here is a little sneak peak of some (not all) of the ICON 4x4 vehicles going to the SEMA show 2014! You can be sure that we'll be there to clean them up and keep them clean throughout the show! What do yo think of the crop this year?               Read More

Kawasaki Trip

Weekend Round Up: Kawasaki Demonstration

As OEM's either begin or continue to expand their offerings of matte finishes for factory vehicles, the question of how do you care for matte paint is more important than ever! As Kawasaki continues to venture into the world of matte finishes, they began their research for how to care for their matte vehicles. Ultimately their research found our Read More

ShowCar Detailing,

Weekend Round-Up: Detailing.com, Hyundai, ShowCar Detailing

It was amazing to see the amount of people in the industry and the amount of excitement about cars and car care in California! Being from Chicago, we definitely wanted to make the most of our trip, so we made a couple more stops. First it was off to Hyundai to put in some face time with the company that supports Dr. Beasley's so well! For Read More

ICON 4x4, Matte Paint, PowderCoat

Weekend Round-Up: ICON 4×4 Expedition

Last week some of the Dr. Beasley's team flew 2000 miles to make a series of meetings and events in sunny California. The first of these trips included heading up to Chatsworth, CA to visit and work at ICON 4x4. The goal of the trip to ICON was to detail some of their matte trucks with our Matte Paint Prescription. While doing so, we trained Read More

Chevy Chevelle, Muscle Car

Chevy Chevelle SS

Although this amazing looking red Chevy Chevelle SS is not completely original, it sure is fast, fun, and photogenic. We got the opportunity to detail this car a couple of months back. We restored the paint, wheels, and tires. Cleaned the engine bay, behind the wheels and brakes. We then sealed the car completely and waxed it to protect it for Read More

Ferrari, 358 Spider, White, Supercar

Ferrari 458 Spider: Loads of Photos

I can't call myself an exotic car expert but I also can't call myself a novice. That being said, this Ferrari 458 Spider is the first high profile I would even consider actually buying! This car is amazing from the swift and strong lines on the exterior to the sleek interior which made a strong impression in my book.     Read More

Skunk, goop, paint, removing

The Mystery Behind the Skunk That Ruined a New Car

Once in a blue moon we get an inquiry that completely throws us for a loop! In collaboration with many International Detailing Association (IDA) members, a detailing issue appeared to have been solved over a lengthy e-mail chain that included some of the best minds in the industry. The situation was fixed, then it came back, and ultimately never Read More

18_CALIPER_1

Braun Brush – An Interview With The CEO of a 140 Year Old Company, Lance Cheney

Current Braun Brush CEO and successful sculptor, Lance Cheney, says his company has thrived for 140 years because every generation has brought their own spin to the company. His great-grandfather brought the art of brush making from Germany to America. His grandfather brought an entrepreneurial spirit that built the business during the vulnerable Read More

Matte, Satin, Detailing, Protecting

20 Photos Showing a Matte Grey Mercedes Being Detailed

A customer of ours is an enthusiast when it comes to cars, especially matte grey Mercedes. This Mercedes SLS AMG Black Series was shipped over seas and it was exposed to plenty of contaminants.  Not a problem because it was brought straight to us to do all the unveiling, cleaning, and protecting.   View the process here and if you have Read More

Detailing,

7 Things We Need to Stop Doing to Our Cars

For some car owners a water drop is akin to a drop of acid on the skin. These kinds of people seriously consider a new paint job when a paint chip occurs on the hood of their car. However, for many of us we treat our cars as basic entity of daily living: a mode of transportation, a toy, a coffee table, or even a luggage rack. I can think of 8 Read More