After spending so much time and effort preparing to take a trip out to Las Vegas for the annual SEMA Show, what do you walk away with? Every year after we return from the SEMA Show, we spend some time reflecting on what was good, what was bad, and what we learned from our trip. This year I walked away with three main things: Dr. Beasley’s is
For all of you who haven't heard, last week was the 2014 SEMA Show. It was fantastic! We had a booth in the North Hall. We saw lots of friends and met lots of new people. The Dr. Beasley's brand and Behind the Detail blog have been growing steadily over the years. This year especially we had the opportunity to sponsor and detail some cars at the
It was amazing to see the amount of people in the industry and the amount of excitement about cars and car care in California! Being from Chicago, we definitely wanted to make the most of our trip, so we made a couple more stops. First it was off to Hyundai to put in some face time with the company that supports Dr. Beasley's so well! For
Although this amazing looking red Chevy Chevelle SS is not completely original, it sure is fast, fun, and photogenic. We got the opportunity to detail this car a couple of months back. We restored the paint, wheels, and tires. Cleaned the engine bay, behind the wheels and brakes. We then sealed the car completely and waxed it to protect it for
I can't call myself an exotic car expert but I also can't call myself a novice. That being said, this Ferrari 458 Spider is the first high profile I would even consider actually buying! This car is amazing from the swift and strong lines on the exterior to the sleek interior which made a strong impression in my book.
Interview with Rick Goldstein of Wolfstein’s, Inc. By Jim Lafeber, CD Rick Goldstein is the President of Wolfstein’s, Inc., a company that specializes in Automotive and Marine cleaning and protection products for exterior and interior fabric and vinyl. He also is the past President of the International Detailing Association (2010) and in 2013
We are not the ones making the ground breaking story here. We have Jalopnik to thank for the article. However, this is extremely exciting for the industry that I definitely wanted to share it. Jonathan Ward is the founder of ICON 4x4 and is no stranger to making amazingly awesome vehicles. For his next project, he hopes to partner with Elon Musk
Harley Davidson is on a mission to reach a new demographic, a young and earth conscientious demographic with the potential release of an brand new electric motorcycle. It's an exciting time and they are doing all the right things. They are taking the bike around the country and getting feedback from dealerships and customers on the concept and the