Author Archives: Will MacNeil

Spring Cleaning, Interior, Detailing

Spring Cleaning: Interior Detailing (Part 1)

The light is at the end of the tunnel and hopefully the polar vortex is gone for the next two decades. So what do we have to look forward to? How about flowers, grass, leaves, sun, heat, and rain. It’s really quite lovely; but what does this mean for our cars? It’s time for Spring […]

Carbon Fiber, Detailing, Polishing, Hazing, Swirls

Carbon Fiber Detailing

Carbon fiber detailing is not extremely hard. It doesn’t require a professional and you can actually get very good results…if you know what you’re doing. Many times you’ll see the trim, a hood, a spoiler, and sometimes even panels of the car decked out in carbon fiber. The carbon fiber, beyond adding a sense of […]

Spring Detailing

Spring Cleaning: Exterior Detailing (Part 2)

Now that your interior is nice and clean and protected, there are a few things to consider when getting ready to prep the paint. There’s no doubt that the harshness of winter takes a toll on your paint. Luckily (hopefully), you were prepared before winter and had a durable, long lasting sealant for protection. But […]

Geneva Motor Show, Auto Show

Geneva Motor Show – Best of the Best

We’ve had the SEMA Show, LA Auto Show, NAIAS in Detroit, Chicago Auto Show and plenty of other automobile shows in recent months. However, arguably the most exciting show has been what’s going on this week in Geneva, Switzerland. The Geneva Motor Show has been shelling out awesome cars left and right. Everything from new […]

Spring Detailing, Detailing After Winter, Tire, Wheels, Plastic

Spring Cleaning: Detailing the Details (Part 3)

Ok…now that we have the interior and exterior of our cars detailed to an extent, it’s time to focus on a few details that really make that your car look awesome. Although these areas I’m about to mention aren’t often overlooked, there are some tricks that can make a huge difference in your detailing. Tires, […]

Interior Cleaning, Detailing, Organic, Inorganic

How to Clean Interiors Properly: Spot Organic vs Inorganic Messes

This article has been a long time coming. Around 9 years ago at the detail shop we own and manage, we ran into an issue with a stain on the headliner of the car. It was a black mark that the detailer just couldn’t get out. He noticed how caked on it looked and went […]

Icon, 4x4, Thriftmaster, Matte,

ICON 4X4 and Dr. Beasley’s Partner up to Clean and Protect Matte Finishes

  ICON 4×4 matte finishes, as of 2014, are being officially cleaned and protected by Dr. Beasley’s Matte Paint Prescription. This partnership formed after extensive testing by ICON to ensure that the best possible products are being used on the best vehicles on the road. It is nothing short of humbling to be able to say […]

$10,000 Bugatti Detailing, Detailing a Bugatti, Bugatti, Maintaining a Bugatti, Cost of a Bugatti

A Contract That REQUIRES $10,000 Worth of Detailing EVERY Year

In the world of expenses, budgeting, and luxury items, we’re all on different scales.  Everybody has expenses and everyone should be budgeting. However, luxury is relative. For me, a luxury purchase is a few pairs of Levi’s every year. On the other hand, some choose to treat themselves to a Bugatti super car. We got […]

FuelFed, Chicago, Coffee and Classics

FuelFed 2013 Coffee and Classics

On a crisp mellow fall morning with coffee in hand, everybody’s chattering about all the great cars at the show. FuelFed’s last Coffee and Classics of the 2013 year turned out to be a low key, yet enjoyable event. With 35 or so classic cars in attendance,  all of them were detailed impeccably. Below is […]